ON THE BLOG

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ON THE BLOG •

The Pinterest Blog for CEOs and Creators

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This is where Pinterest strategy meets real life. You'll find practical tips for growing on Pinterest, making the most of your long-form content, and building a marketing strategy that doesn't require you to be online 24/7. Plus an honest look at what it actually feels like to build a business around a full, busy, beautiful life.

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Pinterest Tips Sarah Latorre Pinterest Tips Sarah Latorre

The Complete Guide to Designing Pinterest Pins for Your Business

Pinterest is a visual search engine and how you design your pins has everything to do with whether the right people ever find your content. In this post, we're breaking down the different types of pins you can create, what every pin graphic needs (and what to leave off), how to choose stock photos that actually help your searchability, and how to build a simple pin strategy that lets the data lead the way. Whether you're brand new to Pinterest or ready to level up your pin game, this is your starting point.

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What Moving to a "Slower" State Taught Me About Marketing

After nine years of hustling in Seattle, the move to Boise was a big shift that led to a slow living lifestyle. It also changed the way I think about marketing and how I run my business. Here's what a slower pace of life showed me about building a business (and a Pinterest strategy) that feels sustainable and longer lasting.

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Need some content ideas for your blog? Snag my free list of ideas for 20+ industries

This free guide takes the guesswork out of what to write next.
It gives you five specific blog post ideas for your industry (yes, really).
So you can stop putting off long-form content and give Pinterest a great place to send people.

A woman with long dark hair and a nose piercing smiling, sitting at a desk with her hands resting under her chin, with a silver MacBook in front of her, wearing a denim shirt.

Hi, I’m Sarah!

Pinterest manager, mom of two, and former teacher

I'm a teacher-turned-business owner, now a mom, and 3 years into building a sustainable business around my family's schedule.

While working behind the scenes for over 25+ business owners, I've learned there are soooo many ways you can market your business. The blogging + Pinterest + email marketing combo has quickly become one of my favorites!

If you’re looking for more visibility without having to record more videos of yourself for social media, I’m your (Pinterest) person!

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Looking for other marketing support? With blogging, perhaps?

If you’re on Pinterest, you’re never just on Pinterest. I help business owners and creators with behind-the-scenes marketing tasks, like blogging, email marketing, and website updates. And if you don’t use Pinterest but you’re still looking for marketing support, I’d love to work with you too!